Andreas Roth

Here is a little more about me.

I’m a director by trade but would call myself a creator, filmmaker, globetrotter, sports addict, or just a curious person, loving all things branding and world-building related - who’s also taking pictures like a tourist.

Some of you may remember me as ‚The vacuum guy’ who directed a commercial for Dirt Devil which caused somewhat of a stir on the internet, was shown at the TED Global conference, and also ended up in the permanent collection of the Museum of Modern Art in NYC.

Since then I have been lucky enough to work on amazing projects, collaborate with lovely clients and meet outstanding personalities around the world. Here's some press and even more.

In the last couple of years, I created an independent magazine, which became the foundation to co-founding and building AKKURAT Studios, a creative label, primarily acting as a production company that manages talent from all around the world.

This website works as a personal archive of mine, rather than only a classic portfolio. Here are some lists to browse through, e.g. culinary highlights in thrilling cities, like Los Angeles, Tokyo, CDMX, and Stockholm, quotes, a watched list, some books I enjoyed reading, trending links, an eBook, feat. the city of LA, acting as a guide for crossing the big pond, and probably some other stuff soon.

I try to live by the Japanese saying “ichigo ichie”, which roughly means: Treasure every moment, for it will never recur. Speaking of which: I am happy to catch up with you in person, or just say hello.

Andreas Roth

AKKURAT Studios

akkurat.tv

AKKURAT Journal is a limited, independent magazine – portraying creative minds around the world. Each issue will portray a hand-picked creative our collective loves, works with, or feels inspired by. It’s filled with great conversations — talking about self-development, honesty inside the industry, and it tries to portray the artist’s portfolio, recent projects, as well the human side.

AKKURAT Journal

Magazine

ANDREAS ROTH directed a viral film for

Showreel

Selected works

Andreas Roth Photography. Taking pictures like a tourist.

Gallery

Selected works

ANDREAS ROTH directed a viral film for

Dirt Devil - The Exorcist

Commercial

Los Angeles culinary sights.

Los Angeles

Culinary sights

Tokyo culinary sights.

Tokyo

Culinary sights

CDMX culinary sights.

CDMX

Culinary sights

Stockholm culinary sights.

Stockholm

Culinary sights

Quotes. Inspiration.

Inspiring Quotes

watchlist, movies, tv-series, inspiration,

Watchlist

Movies, TV Series and more

Books

Book selection

AKKURAT Weekly Dose Newsletter

Newsletter

Weekly dose

Treasure every moment, for it will never recur.

ichigo ichie

Biography

.pdf

Press

Press

Various PR articles

Links

Links

Inspiration

How to move to LA

eBook

How to move to LA

Quotes (43)

1

“Two most important days in your life: The day you were born 
and the day you discover why.”

Mark Twain

2

“Character, like a photograph, develops in darkness."

Yousuf Karsh

3

“We don’t see things as they are, we see them as we are.”

Anais Nin

4

“Change your thoughts and you change your world.”

Norman Vincent Peale

5

“There is real magic in enthusiasm. It spells the difference between mediocrity and accomplishment.”

Norman Vincent Peale

6

“The more you sweat in training, the less you bleed in combat.”

Richard Marcinko

7

“Everything you want is on the other side of fear.”

Jack Canfield

8

“Cherish all your happy moments; they make a fine cushion for old age.”

Booth Tarkington

9

“Life is C between B and D.” *Meaning: Life is C(hoice) between B(irth) and D(eath).

Jean-Paul Satre

10

“When we travel, we are like a film at the moment of exposure; it is memory that will develop it.”

Max Frisch

11

“Loose an hour in the morning, and you will spend all day looking for it.”

Richard Whately

12

“Nobody who ever gave his best regretted it.”

George Halas

13

“If the path be beautiful, let us not ask where it leads.”

Anatole France

14

“Fall in love with the process and the results will follow.”

Bradley Whitford

15

“Happiness is not something ready-made. It comes from your own actions.”

Dalai Lama

16

”To live in hearts we leave behind is not to die.”

Thomas Campbell

17

“Not knowing anything is the sweetest life.”

Sophocles

18

“Always walk through life as if you have something new to learn and you will.”

Vernon Howard

19

“It’s not what happens to you, but how you react to it that matters.”

Epictetus

20

“Today is the most important day of our lives.”

Thich Nhat Hanh

21

“Keep close to nature’s heart and break clear away, once in a while, and climb a mountain or spend a week in the woods. Wash your spirit clean.”

John Muir

22

“All the knowledge I possess everyone else can acquire, but my heart is all my own.”

Johann Wolfgang von Goethe

23

“Don’t worry about what anybody else is going to do. The best way to predict the future is to invent it.”

Alan Kay

24

“To be really happy and really safe, one ought to have at least two or three hobbies, and they must all be real.”

Winston Churchill

25

“How we spend our days is, of course, how we spend our lives.”

Annie Dillard

26

“Money comes and goes, but time only goes.”

Seanan McGuire

27

"A man is rich, in proportion to the number of things which he can afford to let alone."

Henry David Thoreau

28

"A master in the art of living draws no sharp distinction between his work and his play; his labor and his leisure; his mind and his body; his education and his recreation. He hardly knows which is which. He simply pursues his vision of excellence through whatever he is doing, and leaves others to determine whether he is working or playing. To himself, he always appears to be doing both."

Francois Auguste De Chateaubriand

29

"We don’t travel to move. We travel to be moved."

Pico Iyer

30

"Advertising is the plastic surgery of business: a procedure used to make ugly and old products look good."

Guy Kawasaki

31

"Don’t stumble over something behind you."

Seneca

32

"I've learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel."

Maya Angelo

33

"More is lost my indecision than wrong decision."

Marcus Tullius Cicero

34

"Anyone who keeps the ability to see beauty never grows old."

Franz Kafka

35

"The greatest thing in the world is to know how to belong to oneself."

Michel de Montaigne

36

"Nothing is special unless you make it special to you!"

Unknown

37

"Above all, try something."

Franklin D. Roosevelt

38

"Travel isn’t always pretty. It isn’t always comfortable. Sometimes it hurts, it even breaks your heart. But that’s okay. The journey changes you; it should change you. It leaves marks on your memory, on your consciousness, on your heart, and on your body. You take something with you. Hopefully, you leave something good behind."

Anthony Bourdain

39

"Without a goal you can't score."

Casey Neistat

40

“All that you touch, you change. All that you change, changes you. The only lasting truth is change. God is change.”

Octavia E. Butler

41

“Fall in love with some activity, and do it! Nobody ever figures out what life is all about, and it doesn’t matter. Explore the world. Nearly everything is really interesting if you go into it deeply enough. Work as hard and as much as you want to on the things you like to do the best. Don’t think about what you want to be, but what you want to do.”

Richard Feynman

42

“As you start to walk on the way, the way appears.”

Rumi

43

“You only live once, but if you do it right, once is enough.”

Mae West

Australia
Australia
NYC
California
Scotland
Scotland
Scotland
Sweden
NYC Flushing Meadows
Capetown
Capetown
Capetown
Capetown
Iceland
Iceland
Iceland
Iceland
Iceland
Iceland
Maldives
Maldives
Rumania
Tokyo
Tokyo
Tokyo
Tokyo
Tokyo
Tokyo
Tokyo
Tokyo
Tokyo
Tokyo
Tokyo
Izu, Japan
Kyoto, Japan
Kyoto, Japan
Kyoto, Japan
Lofoten
Lofoten
Lofoten
Palm Springs
Los Angeles
Los Angeles
Los Angeles
Los Angeles
Los Angeles
Los Angeles
Los Angeles
Joshua Tree
Joshua Tree
Sydney
Venice Beach
Swedish Lapland
Swedish Lapland
Swedish Lapland
Swedish Lapland
Swedish Lapland
Capri
Hong-Kong
Hong-Kong
Hong-Kong
Unicorn
California
NYC
New Zealand
New Zealand
Utah
Utah
Faroe Islands
Costa Rica
Costa Rica
Costa Rica
Costa Rica
Costa Rica
Hawaii
Hawaii
Hawaii
Hawaii
Shelter Cove
Mount Hood
Vancouver Island
Kilimanjaro, Africa
Florida Keys
Florida Keys
Florida Keys